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Phoenix has yet to rise again
We tend to resist stories planted by enthusiastic PR companies because, well, because they’re usually self-serving twaddle, in which the exclusive comment that is emailed to us sounds like it was given by a speak-your-weight machine.
But every rule has its exception. So it is with the sad tale of Phoenix Disaster Services in Texas whose site, replete with a slightly sinister picture of a fireman with an axe, apologises for a loss of service. ‘Our site is temporarily down due to Hurricane’s (sic) Katrina and Rita. We are working hard to get them back online. Please check back soon.’ But not too often – this was posted at the end of October.
This was brought to our attention by the servants of ICM Computer Group. ‘The irony wasn’t lost on Mike Osborne, ICM Computer Group’s operations director for recovery services,’ we read.
Mike says: ‘This is exactly the kind of incident that companies can guard themselves against through business continuity planning. It raised a smile in the office when someone suggested sending them some advice – until we realised that our email couldn’t get through!’
‘You weigh 160 pounds.’ (We added that last bit ourselves.)
I wonder if Mike is chuckling now that his new bosses are called.....yes, you guessed it, Phoenix!
Posted by :richard | June 15, 2007 1:56 PM